Apple Arrogance
I really like Apple products – particularly their OS (be it for the Mac or the iPhone). I’ve never been particularly fond of Apple the company – primarily due to their apparent indifference to developers and even customers – an almost elite aloofness that states, we’re better than you, our products are superior – you’ll do it our way or you can go elsewhere. Often, it’s worked – at least over the last half-dozen years or so – because their products really are that good.
Unfortunately, I think this attitude has hindered broader acceptance and success. I’ve blogged before about Apple’s abysmal customer support, maintenance and repair policies – or lack of them (see previous rant). Limiting customers to a single avenue of hardware repair that can take days and weeks, including long waits at a retail store, is just reprehensible – especially if you expect to sell to businesses.
The iPhone app store is another good example of this arrogance. Marco Arment at Marco.org has an excellent blog post about Apple’s indifference to the issues developers are currently facing.
This arrogance and disregard for customers and developers will lead to Apple’s downfall if not corrected. It may be slow. It may be years. But it will happen. You can’t treat your partners and your customers this way forever – even with superior products.
